Breast Cancer Awareness History

It's October which is National Breast Cancer Awareness Month, as we all know, but I thought I would give a little history as to how it came about. It may be because I'm dating a graduate history major, (which is making me become quite the nerd) but I have become increasingly interested in how things got their start, and how they came about. National Breast Cancer Awareness Month started in 1985, due to the partnership of the American Cancer Society and the pharmaceutical division of what is now AstraZeneca. Its purpose was to increase the awareness of mammograms, and how essential it is for women to get them annually. I have found increasing numbers of websites that state October has now become a platform for companies to make money and profit from how popular this has become. Whether or not this is true, it is still important for getting the word out. There will always be people out to benefit from the hardships of others, but that doesn't defeat the overall good this month provides. (I know, I got on a bit of a soap box there.) October is being recognized world wide with it seeming like the whole world goes "pink." I have posted some pictures below that I thought were neat displaying this phenomenon.

  
           Whte House                                                       Tokyo Tower

                              London